Tinder Is Testing Height Preferences

Dating app Tinder is currently testing a new feature that will allow users to filter not only by age or gender, but even by height. And not everyone is happy about it.

Tinder is testing height preferences

Tinder helped popularize a modern dating culture that puts looks first, and now the app is trying out a new way to capitalize on it. As part of a test, select Tinder Gold and Tinder Platinum subscribers will be able to set a preferred height range for matches they receive in the app, according to TechCrunch. The feature was first spotted by a Reddit user who noticed the option in the app's "Discovery Settings." Deciding that you prefer matches w…

Tinder's new CEO wants to shed its hookup rep for Gen Z

It's no secret that singles have been disenchanted with dating apps lately. Users complain that apps are copying each other with similar features and encourage bad behavior like ghosting, and they're trying to branch out into IRL activities instead (even dungeon sound baths). Tinder's upcoming CEO, Spencer Rascoff, seems well aware of these feelings. In an interview with the Wall Street Journal, Rascoff — currently CEO of Tinder's parent company…

New Tinder CEO wants to revamp dating app for Gen Zers who ‘don’t have as much sex’

Tinder’s chief executive wants to revamp the dating platform and turn around its reputation as a “hookup app” to win over Gen Zers – who “don’t have as much sex.”

Tinder CEO Says Gen Z Isn't Hooking Up As Much, Plans New Direction For App

Tinder may be in some trouble.The popular dating app that was literally a gamechanger throughout the 2010s when it came to meeting people and "hanging out," has found itself in a bit of a "friend zone" in recent years due to Gen Z not hooking up as much, and the company is now announcing a change of course."This generation of Gen Z, 18 to 28 – it’s not a hookup generation. They don’t drink as much alcohol, they don’t have as much sex," CEO Spenc…

As if Tinder's current algorithm was not already in itself a permanent tribute to the cult of the body and to the consumerism of feelings (or what's left of it), the number one of the dating apps decided to push a step further the notion of superficiality ... Read more Like KultureGeek on Facebook, and follow us on Twitter Don't forget to download our free iAddict app for iPhone and iPad (link App Store) Read more Tinder will add an option to se…