PR Sector Now Worth €1.9bn to the Irish Economy

New Research Shows Ireland’s PR Industry Worth €1.8bn to the Economy

Ireland’s public relations and communications sector contributes €1.9 billion to the economy – a 60% jump since 2019 – according to the PRII Census 2025 which was published this week by the Public Relations Institute of Ireland (PRII). Conducted in partnership with Amárach Research, the triennial PRII census provides the most comprehensive analysis to date of the size, shape, and direction of the profession in Ireland. According to the survey, t…

PR sector now worth €1.9bn to the Irish economy

Ireland’s public relations and communications sector now contributes €1.9 billion per year to the economy. The figure represents a 60% jump since 2019 when the industry was estimated to be worth €1.2bn, according to the PRII Census 2025, published by the Public Relations Institute of Ireland (PRII). Conducted in partnership with Amárach Research, the triennial PRII census provides the most comprehensive analysis to date of the size, shape, and d…