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Navigating LinkedIn's Evolving Metrics for Strategic Lead Generation

Summary by KWSM: a Digital Marketing Agency
The Shift in LinkedIn Analytics: Beyond Vanity Metrics For years, marketers focused on high-level metrics on personal LinkedIn profiles like impressions and follower counts. While these still offer a snapshot of reach, LinkedIn’s recent updates emphasize deeper engagement and conversion-focused data. The platform is providing more granular insights into how content shared on personal profiles […]
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KWSM: a digital marketing agency broke the news in on Thursday, June 12, 2025.
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