US EditionJuventus Extend Adidas Partnership to 2037 in $468 Million Deal
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Juventus extend Adidas partnership to 2037 in $468 million deal
ROME :Juventus have extended their technical partnership with German sportswear giant Adidas until June 2037, in a deal worth 408 million euros ($468 million) over a decade, the Serie A club said in a statement.The current agreement between the two parties, which runs until June 2027, will remain unchanged, t
Juventus and Adidas extend until 2037. Juventus formalized this Thursday the extension of its partnership with German equipment manufacturer Adidas until 2037. This long-term agreement consolidates a collaboration that began in 2015, but which reveals a contrasting economic reality for the Turin club. This ten-year extension brings the total duration of the partnership to more than twenty years, demonstrating the strength of the ties between the…
Juventus and clothing giant Adidas have chosen to extend their collaboration, so that they now have papers on each other until 2037. The agreement secures Juventus more than three billion kroner, writes Reuters.
Official: Juventus announce new 10-year agreement with Adidas
Juventus have officially confirmed they have renewed their collaboration with Adidas in a blockbuster deal valid until 2037.The Germany-based company has been the Bianconeri’s official kit manufacturer since the 2015/16 campaign.The current deal between the two parties was set to expire in 2027, but they have struck an agreement for another ten years, thus pushing back the deadline until the 2036/37 campaign.Juventus announced the deal on their …
The Juventus Turin will wear Adidas, minimum, another twelve years, until 2037, after extending this Thursday its contract with the mythical German sports brand that ended in 2027 and for which it will receive 408 million euros for those new ten seasons. The entry The ‘Juve’ will dress Adidas until 2037 and receive 408 million euros in last 10 years was first published in Digital Process.
Most Expensive Kit Sponsorship Deals In Serie A
Juventus and Inter Milan currently take up the top two places for the most expensive kit sponsorship deals in the Serie A ahead of the 2025/26 season. Most Expensive Kit Sponsorship Deals In Serie A 1. Juventus – Adidas ($49 million per year) Coming in at first place is 36-time Serie A champions, Juventus, who have been enjoying a lucrative sponsorship deal with Adidas since 2015, after a 12-year spell with Nike. Juventus’ initial deal with Adid…
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