Mission Rivington: Represent’s 247 Launches Endurance Event That Pushes Mind and Muscle to the Brink

Mission Rivington: Represent’s 247 Launches Endurance Event That Pushes Mind and Muscle to the Brink

Mission Rivington isn’t your average day in the hills. It’s the bold new fitness frontier from 247—the performance wear arm of Represent and the turbocharged engine behind the UK’s fastest-growing fashion juggernaut. On 24th July—naturally dubbed 247 Day—the brand hosted its first-ever endurance event in its hometown of Bolton, where style and sweat will collide in the shadow of Rivington Pike. The inaugural Mission Rivington marks 247’s muscula…