MidOcean Scoops up Retail Media and Video Ad Network GSTV

MidOcean Scoops up Retail Media and Video Ad Network GSTV

Private equity firm MidOcean Partners has agreed to buy GSTV, which powers the largest network of video ad screens on gas pumps, for an undisclosed amount.

MidOcean Agrees to Buy GSTV from Dan Gilbert-Backed Rock Bridge

Private equity firm MidOcean Partners has agreed to acquire GSTV, formerly known as Gas Station TV, from billionaire Dan Gilbert’s private equity firm, the company’s CEO said in an interview.

Rockbridge Growth Equity sells GSTV to MidOcean Partners

Rockbridge Growth Equity, a partnership-oriented middle market private equity firm, has sold GSTV, a video network available at fuel and convenience retailers nationwide, to MidOcean Partners. Rockbridge will retain a minority stake in GSTV. Financial terms of the transaction have not been disclosed. GSTV is a data-driven, national video platform entertaining targeted audiences at scale across 29,000+ fuel retailers. Under Rockbridge’s sponsorsh…

Digest: MidOcean Partners to Acquire GSTV; Zuckerberg Considered Spinning Off Instagram

In today’s Digest, we cover MidOcean Partners’ plans to acquire GSTV, Zuckerberg’s past consideration of spinning off Instagram amid antitrust concerns, and the Bertelsmann CEO’s renewed push to revive a £3.1bn merger with French broadcaster MidOcean Partners to acquire GSTV MidOcean Partners [...] The post Digest: MidOcean Partners to Acquire GSTV; Zuckerberg Considered Spinning Off Instagram appeared first on ExchangeWire.com.

MidOcean Partners Acquires GSTV, Expanding Its Presence in Digital Video Advertising

MidOcean Partners, a leading New York-based alternative asset manager with expertise in middle-market private equity, structured equity, and alternative credit investments, announced its acquisition of GSTV, a prominent national video network engaging high-intent consumers at fuel and convenience retail locations across the U.S. The deal comes as part of a transaction with Rockbridge Growth Equity, the Company’s previous majority owner, which wi…

Sean McCaffrey on GSTV Sale

in the last several years, we’ve tripled our revenue growth, more than doubled the scale of our network, doubled the size of our team, more than quadrupled our base of advertising partners, and continue to create new The post Sean McCaffrey on GSTV Sale first appeared on OOH TODAY.