Meta Drives R16 Billion Economic Impact…

Meta Drives R16 Billion Economic Impact…

South Africa’s R495 billion digital economy could grow to R874.5 billion by 2035, according to new independent research that finds Meta’s platforms are contributing an estimated R16.5 billion in annual economic value today, with AI set to add a further R528 billion to GDP over the next decade. The “Meta’s Impact in South Africa” report, conducted by independent research firm Public First, finds that 910,000 South African SMEs used Meta’s apps — …

Meta Platforms Drives $2 Billion Contribution To Nigeria’s GDP Through 14 Million MSMEs

Meta Platforms’ digital ecosystem is playing an increasingly significant role in Nigeria’s economy, with a new report showing that millions of small businesses now rely on social media and messaging platforms to grow operations, reach customers, and improve productivity. The report, titled “Nigeria’s Digital Economy,” was conducted by international research firm Public First and commissioned by Meta Platforms to assess the economic impact of the…