US EditionMeta announces generative AI advances for advertisers at Cannes Lions
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4 Articles
Meta AI ads by 2026: what marketers need to know
Meta is ramping up its investment in artificial intelligence, with plans to make AI the engine behind ad creation and delivery by the end of 2026.As reported by The Wall Street Journal, the company wants brands to hand over much of the campaign work—from copywriting to targeting—to automated systems.This article explores Meta’s push to embed AI across the advertising pipeline, how it builds on the company’s current AI tools, and what marketers s…
The Cannes Lions Festival investigates the agency DM9 from São Paulo due to manipulation in a case study video. The campaign "Efficient Way to Pay" had won the Creative Data Grand Prix.
On the occasion of his first interview with a French media outlet, Derya Matras looks back at Meta's major announcements at Cannes Lions 2025. The opportunity to discuss with the EMEA vice-president of the American giant the transformation of the advertising sector, the rise of the general AI and the place of...
Meta announces generative AI advances for advertisers at Cannes Lions
Meta introduces new AI-powered advertising tools, video generation features, and WhatsApp ads at Cannes Lions International Festival of Creativity. Continue reading this article on ppc.land. Sign up the PPC Land newsletter to get the latest marketing news.
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