McDonald’s Is Closing Its CosMc’s Restaurants but Plans to Test Drinks the Chain ‘Inspired’
- McDonald's announced it will close all CosMc's standalone locations starting in late June 2025 across the U.S., including the original Bolingbrook site near Chicago.
- The closure follows a pilot launched in December 2023 to test a small-format, beverage-focused concept aimed at attracting afternoon snackers and competing with rivals like Starbucks.
- CosMc's featured customizable, colorful drinks with a sci-fi theme, including items like Churro Frappe, Sour Cherry Energy Burst, and a prickly pear slushy, and used drive-thru lanes managing order complexity.
- McDonald's stated that the CosMc's experiment provided valuable insights in a short amount of time and served as a foundation for exploring innovative flavors without disrupting their main restaurant operations.
- McDonald's will discontinue the CosMc's app but plans to test beverages inspired by CosMc's at regular McDonald's locations, signaling continued development in the fast-growing $100 billion afternoon snacking market.
120 Articles
120 Articles
McDonald's is closing its CosMc's restaurants
AP — McDonald’s said Friday that it is closing down CosMc’s. This is a new restaurant format it began piloting in the US last year. But the company said beverages inspired by CosMc’s will soon be tested at US McDonald’s locations. Among the drinks on CosMc’s current menu — a matcha iced latte, a turmeric
McDonald's is closing its CosMc's restaurants, including Bolingbrook site
McDonald’s said Friday that it’s closing down CosMc’s, a new restaurant format it began piloting in the U.S. last year.But the company said beverages inspired by CosMc’s will soon be tested at U.S. McDonald’s locations. Among the drinks on CosMc’s current menu: matcha iced latte, turmeric spiced latte, prickly pear-flavored slushy with popping candy on top and a frozen sour cherry energy drink.McDonald’s announced in late 2023 that it wanted to …
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