An LVMH Exec Says the Luxury Giant Can't Jack up Prices on 2 Key Products to Cover the Hit From Trump's Tariffs

An LVMH exec says the luxury giant can't jack up prices on 2 key products to cover the hit from Trump's tariffs

LVMH won't raise the prices of two key products, the deputy-CEO said.Craig T Fruchtman/Getty ImagesLVMH said it could increase the prices of its goods by about 3% to offset Trump's tariffs.But it can't afford to raise the prices of two key products — cognac and lower-priced beauty products.LVMH's cognac sales, in particular, have dipped significantly in the past year.French luxury giant LVMH said it had margins to increase the prices of its prem…

LVMH may raise prices by 2-3 per cent, says deputy CEO

French luxury giant LVMH thinks it can hike prices on its premium products by 2 per cent to 3 per cent a year without hurting demand from high-end buyers sharply, top executives said to the French parliament on Wednesday. Deputy CEO Stéphane Bianchi, testifying at a hearing about international trade matters, indicated that the group […] The post LVMH may raise prices by 2-3 per cent, says deputy CEO appeared first on Apparel Resources.

LVMH deputy CEO shares strategy to manage tariffs

"We can increase prices by 2 per cent to 3 per cent per year," deputy CEO Stephane Bianchi told members of the French parliament in a hearing on Wednesday, when asked about his group's ability to offset potential tariffs.