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Logan Paul’s Prime Sues Más+ Claiming Lionel Messi Did Not Create the Sports Drink

Summary by fooddive.com
The Mark Anthony Group-owned brand’s assertion that the professional athlete is a founder of the brand has hurt Prime’s sales, the lawsuit said.

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Lionel Messi Sued over His Mas+ Drink

A commercial battle is raging between influencer Logan Paul's Prime brand and Lionel Messi's Mas+. Lionel Messi and the Más+ Next Generation Beverage Company are the subject of a false advertising lawsuit filed in Florida by Prime Hydration, a rival company founded by influencers Logan Paul and KSI (Olajide Olayinka Williams Olatunji). Lionel Messi vs. influencer Logan Paul Prime Hydration accuses Messi of making contradictory statements regardi…

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fooddive.comfooddive.com

Logan Paul’s Prime sues Más+ claiming Lionel Messi did not create the sports drink

The Mark Anthony Group-owned brand’s assertion that the professional athlete is a founder of the brand has hurt Prime’s sales, the lawsuit said.

Read Full Article
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fooddive.com broke the news in on Wednesday, October 15, 2025.
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