US EditionLudovic De Saint Sernin Extends Partnership With Zara, With a Little Help of Alex Consani and Amelia Gray
The collection features leather and chain mail pieces inspired by BDSM aesthetics, aiming to reach Zara's global audience with de Saint Sernin's signature bold style.
- On November 17, Ludovic de Saint Sernin launches a collection with Zara after extending their partnership following his chair design for Zara's 50th anniversary.
- Ludovic de Saint Sernin sought a bigger audience beyond his label while working on a one-off spring 2025 haute couture collection for Jean Paul Gaultier, couture house.
- Featuring leather and studs, the range includes leather coats, trenchcoats, minidress bralettes, low-slung leather pants, chain mail, and metal mesh dresses by Ludovic de Saint Sernin, French designer.
- Gordon von Steiner anchored the campaign with Downtown Manhattan footage, starring models Amelia Gray and Alex Consani in a New York City shoot for the launch.
- Thanks to Zara, people all over the world will have the opportunity to enter Ludovic de Saint Sernin's universe, as the Paris-based designer draws on boundary-breaking artist Robert Mapplethorpe and celebrity clients.
13 Articles
13 Articles
Ludovic de Saint Sernin is excited. On November 17, his first collaboration with Zara will be released, a unique collection, just in time for the holiday season, which reinterprets his style for a planetary audience. And the French designer, a terrible fan of recent fashion, champion of a sophisticated and transgressive style that claims from what he wants the sexy and hooliganic elegance of the late nineties and early two thousand, is about to …
One of the hottest collabs of the year arrives: Ludovic de Saint Sernin x Zara . The French designer who dominates Parisian sensuality carries his provocative aesthetics to the most global fast fashion. Leather, transparencies and bold attitude in pieces ready to raze in the feed (and in the street). From the atelier to the Ludovic world of Saint Sernin does not need to shout to be heard. With a minimalist and bold aesthetic, the French designer…
Zara Teams Up With Ludovic de Saint Sernin
Zara is set to launch a surprise collaboration with Ludovic de Saint Sernin on November 17th, continuing the brand’s recent momentum in designer partnerships. The announcement dropped with a visually striking video and campaign captured by Gordon von Steiner, featuring models Alex Consani, Amelia Gray, Maxime, Awwal Adeoti, and Ludovic de Saint Sernin himself. The campaign was shot on the streets and among the iconic buildings of Tribeca, New Yo…
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