US EditionKing Kylie The Pop Star? What To Know About Kylie Jenner’s Decade-Old Persona.
Kylie Jenner debuts as pop artist with 'Fourth Strike' featuring Terror Jr. and launches King Kylie cosmetics collection to mark her brand's 10th anniversary.
- On Oct. 14, Kylie Jenner released "Fourth Strike" at midnight under her decade-old moniker King Kylie, marking her first track as a recording artist.
- As part of a 10th‑anniversary push, the song promotes the King Kylie Collection arriving Oct. 18 to mark Kylie Cosmetics' decade and revives the King Kylie persona with nostalgic visuals.
- Jenner's contribution is confined to the bridge where she whispers `King Kylie`, while promo teaser jail hallway visuals show her handcuffed and escorted, which some critics called tone‑deaf.
- Fans reacted by criticizing heavy autotune, calling it embarrassing, while cultural appropriation critics challenged Jenner's King Kylie persona, prompting divided online reactions.
- The release also reconnects to Terror Jr's 2016 "3 Strikes," featured in a Kylie Cosmetics ad, while Coty valued Kylie Cosmetics at $1.2 billion after buying 51% in 2019, as Jenner expands her résumé this year.
23 Articles
23 Articles
Kylie Jenner Makes Her Music Debut For 10th Anniversary of Cosmetics Brand
Kylie Jenner is back as King Kylie, this time making her actual debut on a pop track to celebrate 10 years of her cosmetics brand. Back in 2016, she featured in a campaign for a new line of lip glosses from Kylie Cosmetics, stirring up interest with the song in the background of the ad. The first video, called “3 Strikes,” had Jenner starring as a getaway driver for a Spring Breakers-esque crime spree scenario. She pulls up to a sketchy desert m…
In an unexpected artistic move, reality TV star and beauty mogul Kylie Jenner announced her debut in the world of music with the release of her new song "Fourth Strike" in collaboration with the musical duo Terror Jr., surprising her fans with a bold musical experience that has sparked widespread interest on social media...
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