KFC parent company's loyalty program in China surpasses 590 million members

KFC parent company's loyalty program in China surpasses 590 million members

KFC’s parent company in China reported aggressive growth in its digital loyalty programs, exceeding 590 million members – representing more than 40% of the country.

KFC Loyalty Program Captivates China: 590 Million Members and Counting

read the original version on: www.retailnews.asia Yum China, the parent company of KFC in China, reported a significant expansion in its digital loyalty programs which now boast over 590 million members, accounting for over 40% of the country’s population. Growth in Loyalty Programs According to Yum China’s 2025 earnings report, unique membership in loyalty programs across KFC and Pizza Hut experienced […] The post KFC Loyalty Program Captivates…