Indian Premier League 2025 Launch on JioStar Smashes Viewership Records

IPL 2025 breaks viewership record in opening weekend

The 18th edition of the Indian Premier League broke the viewership record for the opening weekend. In the first match of the cash-rich tournament, held on March 22 at the iconic Eden Gardens, defending champions Kolkata Knight Riders took on Royal Challengers Bengaluru, followed by two blockbuster clashes on Sunday, between Sunrisers Hyderabad and Rajasthan Royals and Chennai Super Kings and Mumbai Indians. In these three matches, JioHotstar, th…

Indian Premier League 2025 Launch on JioStar Smashes Viewership Records

Indian media powerhouse JioStar is celebrating a jaw-dropping victory of its own after the opening weekend of cricket’s Indian Premier League (IPL) 2025 shattered viewership records across both digital and traditional platforms. The 18th edition of the wildly popular cricket tournament kicked off with unprecedented audience numbers, amassing 49.56 billion minutes of cumulative watch time across JioHotstar’s streaming platform and the Star Spor…

IPL 2025 digital viewership jumps 40% with peak concurrency of 3.4 crore

The 18th edition of the TATA Indian Premier League (IPL) recorded a significant rise in viewership across JioHotstar and Star Sports Network during its opening weekend. The tournament registered a cumulative watch time of 4,956 crore minutes across TV and digital platforms, marking a notable increase in audience engagement. On JioHotstar, digital viewership for the first three matches increased by 40% compared to last season, attributed in part …

JioHotstar Registers Highest-Ever Reach for IPL 2025 Opening Weekend

The opening weekend of the TATA Indian Premier League (IPL) 2025 has shattered all previous viewership records, with JioHotstar achieving its highest-ever reach in the history of the tournament.  The digital streaming platform, along with the Star Sports Network, witnessed unprecedented levels of engagement from cricket fans across India, showcasing IPL’s unmatched popularity as the country’s premier sporting event. Record-Breaking Viewership Nu…

JioStar breaks viewership records as TATA IPL 2025 opens with a historic weekend

The 18th edition of the TATA Indian Premier League (IPL) has set a new benchmark for sports viewership in India, with JioHotstar and Star Sports Network recording unprecedented engagement in the opening weekend. With a staggering 4,956 crore minutes of watch time across TV and digital, the IPL’s latest season has proven once again why […]

KKR's jersey unveiling campaign ‘In the Knight Sky’ records 57 million impressions

The post KKR’s jersey unveiling campaign ‘In the Knight Sky’ records 57 million impressions appeared first on SportsMint Media. The defending champions of the Indian Premier League (IPL), Kolkata Knight Riders (KKR) unveiled their 2025 jersey through the groundbreaking ‘In the Knight Sky’ campaign, conceptualised by ting—an ode to their three IPL championship wins. The campaign combined nostalgia, creativity, and fan involvement, creating a new …