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Israeli fashion chain's new brand makes clothes 'for skinny girls only'

Summary by Ground News

Fox launches clothing brand Ruby Bay targeting young women aged 12-24. The brand is named after a famous New Zealand beach on the northern edge of the country's southern island. All Ruby Bay clothing is offered from sizes 0 to 2 only, and jeans only go up to size 40.

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Israeli fashion chain's new brand makes clothes 'for skinny girls only'

Ruby Ray is aimed at girls aged 12-24 but offers fast fashion that snubs customers of bigger frames; ‘We will make changes according to feedback’

2 years ago·Tel Aviv-Yafo, Israel

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Leaning Left1Leaning Right0Center0Last Updated2 years agoBias Distribution

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Bias Distribution

100% of the sources lean Left

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Ynet News broke the news in Tel Aviv-Yafo, Israel 2 years ago on Tuesday, February 28, 2023.

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