iPhone 17 projected to tank in value faster than Galaxy S26

Apple's Resale Throne In Danger: Samsung's Phones Soar In Value

For years, the Apple iPhone has been the undisputed champion of smartphone resale value retention. The idea that an iPhone would hold its value better than any Android device was a well-established truth for consumers and the independent buyback market alike. But according to new expert data, a notable shift is underway. As Apple‘s resale values have begun to slip, Samsung and Google‘s AI-enhanced flagship smartphones are gaining ground, consist…

Galaxy S26 could beat the iPhone 17 in value retention for the first time

Apple’s iPhone has always led when it comes to resale value. But recent data suggests that might not be true for much longer. According to SellCell, iPhone depreciation is accelerating while Samsung’s Galaxy S series is closing the gap. The iPhone 12 lost 25.2% of its value in nine months. By the iPhone 15, that number rose to 34.3%. The iPhone 16 is already down 34.7 percent in the same time frame. In contrast, Samsung’s Galaxy S phones are imp…

iPhone 17 projected to tank in value faster than Galaxy S26

The iPhone 16 is depreciating at a faster rate than the iPhone 15, while the Galaxy S25 and Pixel 9 are doing better than their predecessors.