US EditionSocial Media 'Likes' Found to Positively Influence Healthy Food Choices
28 Articles
28 Articles
The impact of health information seeking and social influence on functional food purchase intention
The COVID-19 pandemic has given rise to unprecedented transformation of consumer behaviors. Despite the abundance of research on this subject, less is known about why and how consumers processed health information and subsequently decided to purchase food during the pandemic. This study employed a survey questionnaire to collect the data. The sample size consisted of 590 consumers in China. The data were analyzed via SPSS and SmartPLS version 3.…
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How social media can influence what we eat
Over three in four Americans make mealtime decisions based on what’s trending online (77%).
From retail to food: China's companies exploring their entry into PeruInfluencers and content creators should disseminate as advertising the swaps, draws, unboxings and even donations, which qualify as commercial advertising practices, said Instituto Nacional de Defensa de la Competencia y de la Protección de la Propiedad Intelectual (Indecopi).According to Abelardo Aramayo Baella, technical secretary of the Commission for the Control of Unfair …
MEF responds to the proposal to raise AFP contributions: this is what the Ministry of Economy said designates 4 new directors, who are they?Indecopi reminded the influencers and content creators of their obligations when promoting, directly or indirectly, brands, products or services through social networks. In this sense, the institution specified that the exchanges, raffles, unboxings and even donations qualify as commercial advertising practi…
36% of global social actions linked to influencer content: Report
Social media influencers generated 36% of all global user actions across Facebook, Instagram, X (formerly Twitter), and TikTok in April 2025, according to The Social Influencers Report, India Edition by Comscore. The report tracks influencer-led engagement and content trends across geographies, with a specific focus on India’s creator economy and political voices. In India, political leaders led the conversation, Prime Minister Narendra Modi ran…
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