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Industry Snapshot by Kinesso MD Karthik Kumar: Shaping AI, data and innovation - Campaign Middle East

Summary by Campaign Middle East

In this Industry Snapshot, Kinesso’s Karthik Kumar on how data will be the key differentiator in the media and advertising industry, and how “data science and AI are critical in delivering hyper-targeted experiences across multiple channels.” What are the top lessons from 2024 that we’re taking into 2025? Data as a key differentiator: Data continues […] The post Industry Snapshot by Kinesso MD Karthik Kumar: Shaping AI, data and innovation appea…

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Campaign Middle East

Industry Snapshot by Kinesso MD Karthik Kumar: Shaping AI, data and innovation - Campaign Middle East

In this Industry Snapshot, Kinesso’s Karthik Kumar on how data will be the key differentiator in the media and advertising industry, and how “data science and AI are critical in delivering hyper-targeted experiences across multiple channels.” What are the top lessons from 2024 that we’re taking into 2025? Data as a key differentiator: Data continues […] The post Industry Snapshot by Kinesso MD Karthik Kumar: Shaping AI, data and innovation appea…

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Campaign Middle East broke the news in 2 days ago on Friday, February 21, 2025.

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