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On Raises Full-Year Outlook, Shrugs Off Tariff Impact

The 39% tariff targets Swiss luxury goods amid U.S. trade deficit concerns, risking a 0.3-0.6% GDP drop and impacting over 32,000 jobs in the Swiss watch industry.

  • The Trump Administration announced on August 1st a 39% tariff on Swiss imports, citing a $39 billion trade deficit with Switzerland.
  • Swiss gold processing has become central in the trade dispute as Washington claims it inflates the $39 billion deficit.
  • In Neuchâtel, tariffs from August 7 directly affect luxury products such as expensive watches, cosmetics, precision instruments and chocolate, impacting over 32,000 jobs.
  • Their last-minute trip to Washington, two days before August 7th, yielded no results after meeting only with Secretary of State Marco Rubio.
  • In the coming weeks, Georges Kern remains confident of a constructive agreement despite uncertainties, while Economist Hans Gersbach projects Switzerland’s GDP could fall by 0.3 to 0.6 percent.
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The president of the trade union federation, Pierre-Yves Maillard, explains in an interview how he wants to protect Swiss workers from the consequences of US tariffs.

·Zürich, Switzerland
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Monochrome Watches broke the news in on Monday, August 11, 2025.
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