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'All Right, All Right, All Right': Why Matthew McConaughey Has Trademarked Himself

McConaughey’s trademarks include his voice, likeness, and signature lines to legally prevent unauthorized artificial intelligence use and secure federal court standing, attorneys said.

  • Matthew McConaughey pursued a federal trademark strategy to protect against unauthorized AI use, with eight U.S. Patent and Trademark Office approvals registered to J.K. Livin Brands Inc. from December 2023 to December 2025.
  • After the 148-day writers' strike, industry rules on AI remained contested as the Writers Guild of America’s tentative agreement required studios to disclose AI-generated material but did not ban all AI uses.
  • McConaughey's team registered a sound mark for `Alright, alright, alright` with detailed pitch notes and short clips, including a 7-second porch video and a 3-second Christmas-tree clip.
  • McConaughey's team says the marks aim to deter misuse while enabling AI uses; his partnership with ElevenLabs, where he is an investor, aligns legal protection with commercial AI ventures.
  • This federal trademark tactic sits alongside existing state publicity protections, and Kevin Yorn said `But we have to at least test this` as Yorn Levine represents top actors like Zoe Saldaña and Scarlett Johansson.
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Matthew McConaughey has protected his famous "alright, alright, alright" catchphrase from AI misuse. The American actor has registered eight trademarks with the U.S. Patent and Trademark Office (USPTO). This will strengthen his legal position in court.

·Antwerp, Belgium
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The Killeen Daily HeraldThe Killeen Daily Herald
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Actor McConaughey seeks to patent image to protect from AI

Actor Matthew McConaughey has filed recordings of his image and voice with US patent authorities to protect them from unauthorized usage by artificial intelligence platforms, a representative said Wednesday.

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mediagazer.com broke the news in on Wednesday, January 14, 2026.
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