US EditionHow different forms of fan engagement have impacted the sports industry
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How different forms of fan engagement have impacted the sports industry
Fans have always been at the heart of any sport. Sports without fans? Unthinkable. Whether it’s the thunderous cheers filling stadiums or rocking team colors on a regular Tuesday, fans are the fuel behind every game. But these days, showing up in person is just the tip of the iceberg when it comes to fan engagement. It’s also about being present in the online space, interacting and showing support via digital channels. With the rise of social me…
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