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Honolulu Police Turn To Popular Content Creator To Help Draw More Recruits

Summary by Ground News
HPD has started a $23,000-collaboration with Kauai comedian Zavier Cummings to produce recruitment videos. Cummings, whose social media handle is @howsdisguy, has more than 175,000 followers on Instagram and 90,000 on TikTok. The campaign will consist of videos showing him as a character he calls everyones favorite sheriff.

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Civil BeatCivil Beat
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Honolulu Police Turn To Popular Content Creator To Help Draw More Recruits

HPD has started a $23,000-collaboration with Kauai comedian Zavier Cummings to produce recruitment videos.

·Honolulu, United States
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Civil Beat broke the news in Honolulu, United States on Friday, January 19, 2024.
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