Here's what you need to know to be a successful entrepreneur

Here's what you need to know to be a successful entrepreneur

First Vita Plus Marketing Corporation president/CEO Rhodora 'Doyee' Tactacan-Tumpalan Rhodora “Doyee” Tactacan-Tumpalan is no stranger to the world of business. Having grown up in a family that brought life to Marikina City’s booming shoe factory empire, she had spent a good chunk of her life learning the ins and outs of handling a company. As Doyee remarks, “My playground was a factory.” Currently, she acts as the president/CEO of First Vita Pl…

Building a strong personal brand – or personal branding – has become an essential strategic lever. Beyond a simple image, it is a positioning that influences credibility, influence and development opportunities. Growing its identity as a leader can inspire trust, attract customers and unite around its vision. Differentiating in a competitive ecosystem Consumers and investors are no longer content with a good product, they are also looking for a …