See every side of every news story
Published loading...Updated

Apple Plans to Give iPhone an Ultra Retina XDR Display: Report

SOUTH KOREA, AUG 4 – Apple aims to enhance brightness, efficiency, and durability in iPhone displays using tandem OLED technology with production planned after 2028, according to industry reports.

  • Apple plans to introduce tandem OLED displays for future iPhones, a technology already used in current iPad Pro M4 models.
  • This initiative follows Apple's ongoing discussions with Samsung and LG, but the development and production have not yet started.
  • Tandem OLED stacks two OLED layers, enhancing brightness, efficiency, lifespan, and reducing screen burn-in compared to single-layer OLEDs.
  • The first iPhone with tandem OLED is unlikely before 2028, with Apple reportedly aiming for a two-year mass production timeline requiring substantial supplier commitment.
  • The adoption of tandem OLED could give Apple a display advantage over competitors like Samsung and improve iPhone screen quality and durability.
Insights by Ground AI
Does this summary seem wrong?

14 Articles

Apple would prepare a major evolution for the iPhone with a new OLED technology, likely to surpass the current screens of Samsung smartphones. This change could strengthen Apple's position in the competition on mobile display quality.

Think freely.Subscribe and get full access to Ground NewsSubscriptions start at $9.99/yearSubscribe

Bias Distribution

  • 100% of the sources are Center
100% Center

Factuality 

To view factuality data please Upgrade to Premium

Ownership

To view ownership data please Upgrade to Vantage

MacRumors broke the news in United States on Monday, August 4, 2025.
Sources are mostly out of (0)