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Aston Martin Horror Crash Driver Was Millionaire Former Aviva Boss

David Barral, 63, former Aviva CEO and strategic adviser, died when his Aston Martin DBX crashed into a tree and caught fire, trapping him inside, West Yorkshire Police said.

  • On Tuesday, David Barral, former executive director and CEO of Aviva UK and Ireland, died after his car hit a tree near Wetherby, West Yorkshire, and his family said they are devastated.
  • Before the crash, Barral built a 30-year career that included serving as Aviva UK and Ireland CEO and recently advising London-based Harwood Capital while living in Harrogate.
  • Investigators say the Aston Martin DBX SUV veered off the A58 Leeds Road between Bardsey and Collingham and smashed into a tree, causing the vehicle to erupt in flames and be completely destroyed.
  • West Yorkshire Police urged anyone who witnessed the crash to contact them online or by calling 101, quoting reference 13250591258, and provide any CCTV or dashcam footage.
  • Barral's family issued a tribute saying they are devastated, calling him the most wonderful man, while Aviva expressed devastation and former colleagues and social media offered condolences.
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Kancha broke the news in on Thursday, October 16, 2025.
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