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Eye on Scams: AI 'celebrities' in fake endorsements

Summary by KLFY
LAFAYETTE, La. (KLFY) -- Scammers are using AI generators to create fake images of your favorite celebrities and influencers advertising their products to trick you into thinking you are supporting your favorite figures. Kathryn Mobley, Better Business Bureau of Acadiana CEO, said the video appears to be posted by the celebrity, influencing you to buy their latest product or another company's product. "All of our social media is tailored to you,…

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Eye on Scams: AI 'celebrities' in fake endorsements

LAFAYETTE, La. (KLFY) -- Scammers are using AI generators to create fake images of your favorite celebrities and influencers advertising their products to trick you into thinking you are supporting your favorite figures. Kathryn Mobley, Better Business Bureau of Acadiana CEO, said the video appears to be posted by the celebrity, influencing you to buy their latest product or another company's product. "All of our social media is tailored to you,…

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KLFY broke the news in on Wednesday, April 2, 2025.
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Lafayette, Louisiana

Lafayette, Louisiana

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