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Emmy Awards Ratings Down Nearly 10% From Last Year

  • On Monday, NBC's telecast of the 78th Emmy Awards reached 6.7 million viewers, a 10% decline from the 7.42 million viewers who watched CBS's ceremony last year.
  • NBC aired the event against an NFL Monday Night Football game where the Kansas City Chiefs defeated the Denver Broncos, creating significant viewership competition.
  • Hosted by "Law & Order: Special Victims Unit" star Mariska Hargitay, the ceremony saw Apple TV's "Widow's Bay" dominate the night, setting a record for a comedy with 14 awards.
  • The company reported the broadcast achieved its "best ever reach" for a non-holiday NBC entertainment special simulcast on Peacock, while the Television Academy is in talks with Amazon Prime Video.
  • After 31 years of rotating between NBC, CBS, Fox, and ABC, the Emmys appear poised for a transition toward streaming platforms, likely marking the final traditional broadcast.
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Winnipeg Free Press broke the news in Winnipeg, Canada on Tuesday, September 15, 2026.
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