Emily Ratajkowski Fails to Enchant in the 'Lackluster' 2025 Gucci GG Monogram Campaign

Emily Ratajkowski Fails to Enchant in the 'Lackluster' 2025 Gucci GG Monogram Campaign

IMAGE | GUCCI.COM Change is in the air at Gucci. Subsequent to Sabato De Sarno making a not-so-unexpected exit as creative director back in February, Demna is now installed as the design force behind the Italian fashion house, having left his post at Balenciaga. As the Kering-owned label gears up for Demna’s first official outing, Gucci has dropped an advertising campaign to celebrate the historic GG monogram print. The powers that be at Gucci H…

Emily Ratajkowski’s Gucci Campaign Sparks Criticism Over Authenticity

Gucci’s campaign with Emily Ratajkowski draws criticism for its high-gloss take on authenticity, raising questions about the brand’s influencer strategy during a period of creative flux and financial pressure.