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Elon Musk's X Advertising Boycott Lawsuit Dismissed by US Judge
The judge ruled X Corp failed to prove harm under antitrust laws after alleging a coordinated boycott cut its ad revenue by billions, barring refiling of the suit.
- On Thursday, US District Judge Jane Boyle dismissed X Corp's antitrust lawsuit in federal court in Dallas, permanently barring the company from refiling and ruling it failed to prove harm under federal competition laws.
- After Elon Musk's 2022 acquisition of Twitter, advertising revenue fell by more than half within a year as advertisers paused or reduced spending; X Corp sued in August 2024, alleging the Global Alliance for Responsible Media orchestrated a collective boycott.
- Judge Boyle wrote that GARM "did not buy advertising space from X" and "the very nature of the alleged conspiracy does not state an antitrust claim," while defendants argued advertisers independently chose rival platforms over brand safety concerns.
- The World Federation of Advertisers shut down GARM after the suit was filed, citing limited resources, while X's projected 2026 revenue of $2.2 billion trails its pre-acquisition level of $4.5 billion.
- This dismissal arrives during what may be the worst legal stretch of Musk's career, compounded by a San Francisco jury's verdict last week finding him liable for misleading Twitter investors during his 2022 buyout, potentially costing him upward of $2.6 billion.
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18 Articles
Ars TechnicaReposted by 
technewstube.com
technewstube.comElon Musk loses big in court; X boycott perfectly legal
X admonished for "fishing expedition" as judge dismisses ad boycott lawsuit.
·United States
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Court tosses out X's suit that accused major advertisers of illegally boycotting the Elon Musk-owned platform
X has had a tempestuous relationship with advertisers since Elon Musk bought the company in 2022.Josh Edelson/Getty ImagesA court dismissed a lawsuit by Elon Musk's X that had accused advertisers of illegally boycotting the platform.The Texas federal judge cited a lack of jurisdiction and X's failure to state a claim.The defendants included Mars, Lego, and Nestlé.A court tossed out a lawsuit filed by Elon Musk's X that accused big advertisers li…
·United States
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A district judge in Texas has dismissed a lawsuit that Elon Musk's social media X had filed against a number of large companies - including Lego and Ørsted.
·Copenhagen, Denmark
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Total News Sources18
Leaning Left2Leaning Right3Center5Last UpdatedBias Distribution50% Center
Bias Distribution
- 50% of the sources are Center
50% Center
L 20%
C 50%
R 30%
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