US EditionCRMs, CDPs, ESPs and Everest: Demystifying the Martech Stack
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CRMs, CDPs, ESPs and Everest: Demystifying the Martech Stack
Marketers know that acronyms abound in the email ecosystem. In this blog post, we’re expanding beyond deliverability ABCs and diving into those of the MarTech stack: ESPs, CRMs, CDPs, and of course, Validity’s Everest platform. With so many MarTech options available, it’s easy for marketers to feel overwhelmed. In today’s economic climate, marketing teams also face pressure to cut tools to reduce costs or simplify operations. The key to maximi…
CRM systems for agencies: Efficient customer management that saves time, strengthens customer relationships and promotes growth.The article Efficient customer management for agencies: How modern CRM systems revolutionize everyday work appeared first on IT-I-Ko.
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