Dana White’s UFC Sparks $1 Billion Race as Netflix and Amazon Prime Push for Signature Deal

Dana White’s UFC Sparks $1 Billion Race as Netflix and Amazon Prime Push for Signature Deal

It’s been over two months since the UFC’s exclusive broadcast window with Disney-owned ESPN officially closed, opening the door for other major players to step into the media rights race. Yet, despite growing interest from platforms like Netflix and Amazon Prime, there’s still no confirmed update on where the Dana White & Co. will land next. The current $1.5 billion, seven-year deal is set to expire in 2026. As the clock ticks down, UFC is repor…