Dale Earnhardt Jr. Admits Seeking Help From Kyle Larson as Racing Business Runs Thin

Dale Earnhardt Jr. Admits Seeking Help From Kyle Larson as Racing Business Runs Thin

The economics of grassroots racing have shifted dramatically over the past two years. Kyle Larson and Brad Sweet’s High Limit Racing has exploded onto the sprint car scene. Over time, it has built a nationwide schedule of more than 50 races and offered over $5 million in prize money for 2024. In contrast, the CARS Tour, co-owned by Dale Earnhardt Jr., Kevin Harvick, Jeff Burton, and Justin Marks, remains a respected proving ground for late model…

Dale Earnhardt Jr. reveals bold CARS Tour plans: Bigger prizes, grassroots focus

Dale Earnhardt Jr.'s CARS Tour plans focus on sustainable growth, prize money hikes, and schedule tweaks, preserving grassroots racing.