Consumers Eat Everywhere: Why Amazon’s Siloed Grocery Strategy Misses the Meal-Time Moment No Silos in the Shopper’s Mind – RetailWit
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Consumers Eat Everywhere: Why Amazon’s Siloed Grocery Strategy Misses the Meal-Time Moment No Silos in the Shopper’s Mind – RetailWit
In the world of food, one thing is certain: consumers have no silos. When it comes to meals, they don’t think in terms of traditional grocery formats according to the Grocerant Guru® at Foodservice Solutions®. They want fresh food fast at a good price — wherever they are, whenever hunger strikes. The modern consumer’s meal journey is fragmented by design, not default. From gas stations to street corners, consumers seamlessly integrate eating int…
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