Color in Law Firm Websites: Is Your Choice Losing Clients?
Summary by conroycreativecounsel.com
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Color in Law Firm Websites: Is Your Choice Losing Clients?
When potential clients land on your law firm’s website, their first impression is almost instantaneous. Research on Colour Psychology’s Impact on Marketing reveals that within 90 seconds, people form an unconscious judgment about a product or environment, and up to 90% of that judgment is based on color alone. This striking statistic underscores just how powerful color can be in shaping client perceptions, particularly in industries such as law,…
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