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Top conroycreativecounsel.com News

Measuring PPC Success: Essential KPIs for Law Firm Advertising

United States · United States

Measuring PPC Success: Essential KPIs for Law Firm Advertising

Pay-per-click (PPC) advertising has become an essential growth lever for law firms. Whether you are aiming to generate leads for high-value cases, increase visibility in your local market, or simply build brand recognition, PPC offers the precision and speed that traditional marketing efforts often lack. With platforms like Google Ads and Meta delivering results in real time, law firms can now reach prospective clients with successful PPC campai…Read Article

Lawyerist Podcast Appearance: Lessons from 15 Years of the Best Law Firm Website Contest - Conroy Creative Counsel | Best Law Firm Websites

When designing a website for a law firm, it’s easy to fall into the trap of mimicking what others are doing. But, as Karin Conroy shares on her recent appearance on the Lawyerist Podcast, this approach can undermine your firm’s digital potential. In the episode titled “The Imitation Trap: Lessons from 15 Years of Top Law Firm Websites,” Karin draws on her extensive experience working with top law firms to reveal how true digital success lies in …Read Article

How Much Should Law Firms Spend on Marketing?

When it comes to marketing a law firm, one of the biggest questions is also one of the hardest ones to answer: how much should you actually spend? The truth is, marketing costs for law firms can vary significantly based on a number of factors – from the size of the law firm and its growth goals to the competitiveness of the practice area and market. Building a Smarter Law Firm Marketing Strategy There is no one-size-fits-all answer to law firm m…United States · United States Read Article

The Essential Guide to Law Firm Website Privacy Policies

Your law firm’s website is typically the first point of contact for potential clients. Not only is it a marketing tool, it’s also a gateway for collecting personal data. From contact forms to cookies, every interaction on your website has privacy implications. As a result, law firms must go beyond aesthetics and content to ensure their sites comply with data protection laws. With increasing global regulations like the General Data Protection Reg…California, United States · California Read Article

The Poor Kerning on Pope Francis's Gravestone

50% Left coverage: 4 sources

Embed from Getty Images"Kerning" is the art of spacing letters so that the finished words are visually balanced and easy to read. It's more than just consistent spacing, because letters are shaped differently, and some should be closer to the next letter than others. Bad kerning gives us the word "keming," which is gloriously self-explanatory. Pope Francis lived humbly for a pope, and requested that his tombstone be engraved simply with his name…Pope Francis See the Story

AI Adoption Index Launches To Reveal Legal Market Truth

Ever wanted to know which legal AI tools lawyers are really using? To help answer that question the AI Adoption Index is launching today to benchmark ‘true AI adoption across the legal industry’. I…Artificial Intelligence See the Story

How Long Does it Take to See Results From SEO

If your law firm is investing in SEO or just beginning to explore it, one of your biggest questions is likely: “When will we start seeing results?” This is a completely understandable concern. After all, you’re dedicating time, effort, and budget to SEO, so naturally, you want to know when you can expect a return on investment. Ideally, we could provide a simple answer like “three months” or “six months.” However, SEO doesn’t work like flipping …United States · United States Read Article

Getting Started with PPC: A Simple Guide for Law Firms

In today’s digital-first world, law firms need effective marketing strategies to stand out from the competition and attract new clients. Pay-per-click (PPC) advertising is one of the most powerful tools available, offering law firms a way to connect with potential clients at the exact moment they are searching for legal assistance. Unlike traditional marketing methods, PPC provides immediate visibility and measurable results, making it an invalu…Chicago, IL · Chicago Read Article

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