Canada Post labour disruption may affect United Way’s direct mail appeal

Canada Post labour disruption may affect United Way’s direct mail appeal

The ongoing Canada Post labour disruption could pose a potentially huge challenge for the recently-launched 2025-25 United Way campaign. That’s the word from United Way CEO Jim Russell, who says the attainment of the campaign goal is traditionally reliant on the response to the direct mail appeal by past and potential donors. While no one knows how long the labour disruption will last, Russell says the United Way is forging ahead, considering wo…