US EditionIs Louis Vuitton's $160 Lipstick Worth It? Makeup Artists Weigh In
Louis Vuitton's new beauty line features refillable lipsticks and luxury accessories, aiming to attract aspirational luxury buyers amid a 4% revenue drop at LVMH, experts say.
Summary by Pensacola News Journal
3 Articles
3 Articles
The launch of the La Beauté line and the $160 luxury lipstick is not just a beauty product, but a strategic statement by Louis Vuitton about its positioning in the luxury cosmetics market.
Can Louis Vuitton get consumers to spend $160 on lipstick in this economy?
Louis Vuitton launched its high-end beauty line this week.Klaudia Radecka/NurPhoto via Getty ImagesLouis Vuitton launched a beauty line with $160 lipsticks and $250 eye shadow palettes.The line comes amid economic uncertainty and a broader luxury downturn that's also affected LVMH.While consumers are cautious, some are still splurging on trendy, indulgent items.According to the "lipstick index," sales of lipstick go up in times of economic downt…
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Total News Sources3
Leaning Left1Leaning Right1Center1Last UpdatedBias Distribution33% Left, 33% Center, 33% Right
Bias Distribution
- 33% of the sources lean Left, 33% of the sources are Center, 33% of the sources lean Right
33% Right
L 33%
C 33%
R 33%
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