Pepsi’s Free Fall to 4th Place in the Soda Wars: These Are the New Top-3 Soft Drinks in the U.S.

Pepsi’s free fall to 4th place in the Soda Wars: These are the new top-3 soft drinks in the U.S.

The previous two-thirst race between Coke and Pepsi is now long gone, as the drinks market opens up further.

FOCUS ON SOFT DRINKS: Thirst class

There is no doubting the soft drinks category’s place within the forecourt shop products’ hierarchy. According to Nielsen data for multiple forecourts, it comes second only to tobacco and vaping and as such is worth nearly £500m.

California’s soda tax war reaches crucial battle in Santa Cruz

Santa Cruz 's new soda tax will be tested in court by a coalition of grocery and beverage companies