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BrightEdge Data Reveals Google AI More Critical of Brands Than ChatGPT
Summary by martech360.com
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1 Articles
BrightEdge Data Reveals Google AI More Critical of Brands Than ChatGPT
BrightEdge disclosed an unexpected finding about the different AI systems and how they evaluate brand sentiment. Based on the company’s newest study, Google’s AI Overviews are 44% more likely to display a brand’s negative sentiment than ChatGPT, which poses fresh reputational difficulties for companies doing business in the rapidly changing Digital Tech environment. The results show a change in the way AI search engines impact brand image and bu…
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