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Boston Celtics Star Jayson Tatum Named Chief Basketball Officer for Duke Program

Tatum will leverage his NBA championship experience to advise Duke's coaching staff and enhance player development in the program's first-ever Chief Basketball Officer role.

  • Duke University announced on Tuesday, Oct. 7, 2025, that Jayson Tatum will serve as the school's first chief basketball officer in a volunteer advisory capacity.
  • The appointment follows Tatum's commitment to formalize his relationship with Duke and expand his impact on current players and program culture.
  • Tatum, a six-time NBA All-Star and former Duke standout from the 2016-17 season, is in the process of healing after tearing his right Achilles during the NBA playoffs in May.
  • His role will include in-person visits, mentoring athletes on professionalism and career management, and participating in periodic virtual meetings and team-building activities.
  • Coach Jon Scheyer emphasized his enthusiasm for Tatum’s new role, highlighting Duke’s commitment to innovation in basketball and expressing confidence in the positive impact Tatum will have on the team’s culture.
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The Hamilton Spectator broke the news in Hamilton, Canada on Tuesday, October 7, 2025.
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