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BMW chief Oliver Zipse stood against Europe’s EV-only strategy
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BMW chief Oliver Zipse stood against Europe’s EV-only strategy
Oliver Zipse is one of the few people who has publicly stood up to European bureaucrats, insults from German competitors, and internal “drilling” for years. Zipse joined BMW as an intern in 1991, and he leaves as a CEO who has kept the company profitable through a pandemic, a semiconductor shortage, and the most heated strategic debate in the industry’s recent history. He also hands over to his successor the Neue Klasse platform, which will defi…
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