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From Runway to Blockchain: How Crypto Is Redefining Luxury Fashion Ownership

Summary by FinanceFeeds
KEY TAKEAWAYS Blockchain provides tamper-proof digital certificates ensuring product authenticity and provenance. Luxury brands like Dior, LVMH, and Prada use blockchain to combat counterfeiting and verify ownership. Digital twins and NFTs enable new ownership models, linking physical and virtual luxury assets. Sustainability and traceability improve as blockchain supports Digital Product Passports (DPPs) by 2030. Aura Blockchain Consortium un…
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NewMediaWire broke the news in on Wednesday, November 5, 2025.
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