Crafting the Future: Osvaldo ‘Kochi’ Restrepo on the Evolution of Industry Craft at Cannes Lions 2025

Bear Meets Eagle On Fire Crowned Independent Agency of the Year | Craft at Cannes Lions 2025; Ranked #3 Indie Agency of the Year globally

Australia’s Bear Meets Eagle On Fire has emerged as one of the standout agencies of the 2025 Cannes Lions Festival, taking out the #1 Independent Agency of the Year title for Craft and #3 Independent Agency of the Year globally. The wins cap off a stellar run at Cannes Lions for Bear Meets Eagle

Crafting the Future: Osvaldo ‘Kochi’ Restrepo on the Evolution of Industry Craft at Cannes Lions 2025

Cannes, June 2025. — In an exclusive conversation, Osvaldo ‘Kochi’ Restrepo, General Creative Director at CORKIDI Studios and Industry Craft Lions Shortlisting Jury member, shared his insights on what’s defining the best-crafted work this year. “What stands out in 2025 is execution that elevates the idea,” said Kochi. It’s not about complexity, but about how every visual, typographic, or editorial choice reinforces the core message. The most res…