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BBVA Switzerland combines behavioral economics and technology to transform how people view investing
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BBVA Switzerland combines behavioral economics and technology to transform how people view investing
BBVA Switzerland combines behavioral economics and technology to transform how people view investing (IN BRIEF) BBVA Switzerland has launched Investing in the Mirror, a digital initiative developed with its Behavioral Economics team to help people understand how emotions and biases influence their investment decisions. The interactive platform combines videos, podcasts, and expert commentary to make behavioral finance more accessible, raising aw…
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