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Australian Influencer Family Move to UK to Avoid Social Media Ban

The Empire Family, with nearly 1.8 million YouTube subscribers, relocated to the UK to continue social media use amid Australia’s planned ban for under-16s.

  • Recently, the Empire Family moved from Perth, Western Australia to London, UK to avoid Australia's under-16s social media ban, announcing the relocation in a video on their main YouTube channel.
  • Australia's new rules force platforms to block under-16s from creating accounts and deactivate existing ones, and earlier this year the government reversed YouTube's exemption, with firms facing A$50m fines for non-compliance.
  • The Empire Family boast a large audience, with nearly 1.8 million on YouTube and 550,000 on Charli’s channels, while mum Beck told subscribers, `They haven't defined it exactly, of how it's going to work yet, but at the moment no under 16s are allowed to have social media.`
  • Citing dual British‑Australian citizenship and online schooling, the family relocated to the UK so Charlotte can keep making content while Prezley, over 16, is unaffected.
  • Australia's ban, touted as a world‑first, raises rollout questions as teens under 16 may view videos but cannot hold accounts, while age‑verification methods prompt data privacy concerns.
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12 Articles

Center

A family moves from Perth to London because the Australian government is introducing a social media ban for people under the age of 16. Parents want to save their daughter's career.

·Berlin, Germany
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Lean Right

An influencer family is leaving Australia. Reason: Social media ban for children under 16 years of age.

·Berlin, Germany
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9News broke the news in Australia on Friday, October 31, 2025.
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