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Aurore Domont (Media Figaro): "Large French Media Brands Must Assert Their Presence in Cannes" - The Media Leader

Summary by themedialeader.com
Since Cannes, On the occasion of the Cannes Lions 2025, the president of Média Figaro advocates for greater visibility of French publishers in the face of the domination of Anglo-Saxon platforms and groups. In this interview, Aurore Domont also reviews the lessons of the study conducted with Kantar on creativity, the performances of Gala on TikTok and the ambitions of the group as they approach the 200 years of Figaro. The Media Leader: Why Medi…
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Since Cannes, On the occasion of the Cannes Lions 2025, the president of Média Figaro advocates for greater visibility of French publishers in the face of the domination of Anglo-Saxon platforms and groups. In this interview, Aurore Domont also reviews the lessons of the study conducted with Kantar on creativity, the performances of Gala on TikTok and the ambitions of the group as they approach the 200 years of Figaro. The Media Leader: Why Medi…

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themedialeader.com broke the news in on Friday, June 20, 2025.
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