Asahi UK Unveils Trade Support for Retailers to Maximise Women’s Rugby World Cup 2025 – RetailWit

Asahi UK unveils trade support for retailers to maximise Women’s Rugby World Cup 2025 – RetailWit

Asahi Super Dry is helping retailers maximise sales from rugby fans with a £2m campaign to support its status as the official beer of the Women’s Rugby World Cup 2025. The campaign will include high-level media advertising and influencer marketing, backed by tournament ambassador Ellie… This story continues at Asahi UK unveils trade support for retailers to maximise Women’s Rugby World Cup 2025 Or just read more coverage at Talking Retail

Asahi invests £2m in Women’s Rugby World Cup 2025 campaign

The campaign aims to support retailers maximise their sales during the tournament

Asahi UK unveils trade support for retailers to maximise Women’s Rugby World Cup 2025

Asahi Super Dry is helping retailers maximise sales from rugby fans with a £2m campaign to support its status as the official beer of the Women’s Rugby World Cup 2025. The campaign will include high-level media advertising and influencer marketing, backed by tournament ambassador Ellie… This story continues at Asahi UK unveils trade support for retailers to maximise Women’s Rugby World Cup 2025 Or just read more coverage at Talking Retail

Asahi UK launches £2m support campaign for British pubs ahead of Women's Rugby World Cup

Japanese brewer Asahi is set to launch a £2 million campaign to support British pubs ahead of the Women’s Rugby World Cup, taking place across England from 22 August. With on-trade visibility kits, a national promotion with QR-code glassware prizes, and Fanzo app integration to help drive footfall, the campaign will look to help pubs and bars tap into the growing women’s rugby audience. The promotional push will be further amplified by partnersh…