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Holy Vows & World Power: Anant Ambani’s Wedding Was The Ultimate India Showcase

KONKAN DIVISION, MAHARASHTRA, JUL 11 – The multi-day wedding combined age-old Gujarati rituals with global celebrity presence and retained over Rs. 1,000 crore in India's economy, showcasing the nation's cultural and economic influence.

  • Anant Ambani and Radhika Merchant married on July 12, 2024, in a grand ceremony held at Mumbai's Jio World Convention Centre.
  • Their wedding followed a long relationship that began in college and included a proposal at Rajasthan's Srinathji temple in December 2022.
  • The three-day celebration themed "An Ode to Banaras" recreated Varanasi’s culture and hosted global leaders, business tycoons, and cultural icons.
  • Justin Bieber performed at the star-studded sangeet, and the organisers noted that the event reinforced India's reputation as a global center of spirituality.
  • The wedding reinforced India's global stature by showcasing its cultural heritage and domestic economic impact exceeding Rs. 1,000 crore.
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India TV News broke the news in India on Friday, July 11, 2025.
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