US EditionAlmost 100 Years Ago, Alfonso Bialetti Designed the Famous Coffee Maker, Inspired by a Washing Machine. The Iconic Brand Is Now Being Taken over by the Chinese
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The famous Italian brand Bialetti is being acquired by an investor from Hong Kong. It has been unable to cope with growing debt, changing consumer habits and fierce competition on the market. For the Italians, this transaction is not just a business, but also the acquisition of cultural heritage and its prestige.
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